Amazon’s recent success has been nothing short of remarkable. The company has become the second-largest online retailer in the world, surpassed only by Walmart. As Amazon continues to expand its reach, many have wondered if they would eventually acquire their biggest competitor in the bookselling space: Barnes and Noble.
The two companies have been rivals for decades and have both had success in their own right. Barnes and Noble is still a dominant force in the physical book retailing industry, while Amazon has become the go-to for digital book purchases.
Whether Amazon will ever purchase Barnes and Noble remains to be seen, but there are some signs that point to a potential acquisition. For starters, Amazon has been on a buying spree lately, acquiring Whole Foods and Pillpack among others. While these acquisitions have not been related to books or bookselling, it shows that Amazon is open to making strategic investments that could benefit its business.
Additionally, Amazon already owns a significant portion of the e-book market and could use an acquisition of Barnes and Noble as an opportunity to further expand into physical retail locations as well. This would give them a much larger footprint in the traditional bookselling sector, which could benefit them immensely.
Furthermore, Barnes and Noble recently announced plans to close stores due to financial struggles caused by COVID-19. This could potentially make them even more attractive as an acquisition Target for Amazon since they would be getting a company with existing infrastructure at a discounted price due to their current financial hardship.
Finally, it’s worth noting that Amazon CEO Jeff Bezos is no stranger to big acquisitions – he famously purchased The Washington Post back in 2013 for $250 million USD – so it wouldn’t be out of character for him to make another major purchase like this one if it made sense from a business standpoint.
Conclusion: Whether or not Amazon ends up purchasing Barnes and Noble remains unclear at this point but there are several indicators that suggest it could be possible in the future if it makes sense from a business perspective for both companies involved.