Blue Apron is an American meal-kit delivery service that sends pre-portioned ingredients for recipes to subscribers for them to cook at home. Founded in 2012, the company offers a wide variety of meals that can be cooked in under 30 minutes and are designed to serve two or four people.
Blue Apron has grown rapidly since its launch and currently has over 1 million members. The company has experienced some financial difficulties in recent years as it has struggled to compete with other meal-kit delivery services such as HelloFresh, Sun Basket and Plated. As a result, there has been much speculation about whether Blue Apron is owned by Amazon.
The answer is no; Blue Apron is not owned by Amazon. While Amazon does offer its own meal-kit delivery service, called Amazon Fresh, the two companies are competitors in the same space and have no formal relationship. Blue Apron is an independent company with its own board of directors and ownership structure.
That said, there have been rumors that Amazon may acquire Blue Apron at some point in the future. These rumors began when Amazon announced plans to enter the meal-kit delivery market with its own offering, which could potentially put pressure on Blue Apron’s business model. However, there has been no confirmation from either company that an acquisition is being discussed.
Conclusion: No, Blue Apron is not owned by Amazon and there have been no confirmations from either company that an acquisition is being discussed. Despite this, rumors persist that Amazon may acquire Blue Apron at some point in the future.