Is Merrell Owned by Amazon?

Merrell is a well-known and respected name in the outdoor footwear market. With a wide selection of shoes suited for various activities such as hiking, running, and everyday use, the company has built a loyal following of customers who trust the brand for quality and performance. There have been rumors that Merrell is owned by Amazon, but the truth is that Merrell is not owned by Amazon.

Merrell was founded in 1981 by Randy Merrell, an outdoor enthusiast and former engineer. He designed his first pair of custom-made boots for backpacking in Moab, Utah.

From there he went on to create a successful footwear line which has grown to include over 30 styles of shoes and boots. While Merrell is now owned by Wolverine Worldwide (WWW) – a global lifestyle company that owns several brands including Sperry Top-Sider and Hush Puppies – it was not always part of WWW.

Prior to being acquired by WWW in 1997, Merrell was an independent company. In fact, prior to being acquired, Merrell had several owners including Pentland Group PLC from 1993 to 1997. So while Amazon does have a presence in the shoe industry with its Amazon Shoes website, it does not own Merrell.

Merrell continues to be one of the most popular brands of outdoor footwear on the market today with its commitment to quality craftsmanship and innovation. The company designs shoes for men, women, and children that are suitable for activities ranging from casual walking to more rigorous pursuits like mountain climbing or trail running. While Amazon may sell some Merrell products through its website, there is no direct relationship between the two companies.

Conclusion:

In conclusion, while Amazon may be involved in selling some products from Merrell through its website – there is no direct ownership relationship between the two companies. The truth is that Merrell has been an independent company since 1981 when it was founded by Randy Merrell – and it remains an independent brand today under ownership of Wolverine Worldwide.