Since WhatsApp was released in January 2009, it has quickly become one of the world’s leading messaging apps. In its early days, WhatsApp charged users a small annual fee to use its services. But in 2016, WhatsApp became completely free to use. So when did WhatsApp become free?
The answer lies in a simple and brilliant business model shift for the company. In 2014, Facebook acquired WhatsApp for an impressive $19 billion dollars, which was a huge boon for the messaging app.
After the acquisition, Facebook decided to cut out the annual subscription and make WhatsApp free to use for everyone, regardless of their location or device type. This move opened up the platform to millions of new users who may not have been able to afford the subscription fee.
In addition to making WhatsApp free for everyone, Facebook also added several new features that made it even more attractive for users. These included end-to-end encryption that kept users’ conversations secure and protected from eavesdropping; as well as group chats, which allowed users to easily communicate with larger groups of people at once.
Facebook also made sure that all of these features were available on every device type and operating system so that anyone could easily access them no matter what device they used. This meant that people could send messages across different phones, tablets or computers without worrying about compatibility issues.
Overall, this move by Facebook was extremely successful and helped make WhatsApp one of the most popular messaging services in the world. The company now has over 1 billion active users worldwide and continues to add new features every year.
Conclusion
WhatsApp became free in 2016 after Facebook acquired it for a whopping $19 billion dollars. By making it free for everyone, Facebook opened up the platform to millions of new users and added several new features including end-to-end encryption and group chats. This move proved successful and has helped make WhatsApp one of the most popular messaging services in the world today.
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