How Did Musical.ly Become TikTok?

Musical.ly, the popular lip-sync video sharing app, was founded in 2014 and quickly gained a huge following from teenagers and young adults. It was acquired by Chinese tech giant ByteDance in late 2017, and rebranded as TikTok in 2018.

The app allowed users to create and share 15-second videos of themselves lip-syncing to popular music, often accompanied by humorous facial expressions or choreography. It quickly gained popularity among Gen Z users because of its fun, easy-to-use interface and the ability to instantly share videos with friends.

But it wasn’t until ByteDance acquired Musical.ly that the app really took off. ByteDance integrated its own AI capabilities into Musical.ly, allowing it to recommend videos to users based on their interests. This made the app more engaging and personalized for each user.

ByteDance also integrated its existing Douyin app into Musical.ly, creating an international version of the platform called TikTok. This allowed Musical.ly users to access a much larger library of content, as well as new features such as live streaming and AR filters.

The combination of these two apps created a powerful platform for users all over the world to express themselves creatively.

TikTok has since become one of the most popular social media apps in the world with over 800 million active monthly users worldwide. It is particularly popular among younger generations who have grown up with technology at their fingertips.

TikTok’s success can be attributed largely to its innovative features, user-friendly interface, and ability to connect people from around the world through creative expression.

In conclusion, Musical.ly quickly rose to fame but it was not until it was acquired by ByteDance that it became what we now know as TikTok – one of the most popular social media platforms in the world today.